Reinforcing Med Microfinance Network System for Start-ups

ReSt@rt Lebanon: Optimizing Website Strategy For Lebanese MFIs

The training aims to enhance MFIs digital marketing tools (Website, Search Engine Optimization, social media) in order to Boost online visibility and generating more business leads.

The presentation covered topics such as Website strategy, Key factors for a successful homepage, Best practices for homepage design, Homework assignment for homepage improvement, Website optimization (goals, product pages, usability), Improving digital marketing (SEO – Striving for a top 3 ranking on Google), and Lessons learned.

The training took place on 21 August 2023 via Zoom Platform. This training was delivered by Dr. Lara Macaron – CCIAS.

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If you do not already have a ReSt@rts Account follow the link to request one.